How to Get the Most Out of an Adobe Group Buy
Adobe Group Buy is an online library of royalty-free stock photos, vector graphics, illustrations, templates, video footage, and audio. It offers a wide range of editing, testing, and licensing tools.
Adobe agreed to acquire software design startup Figma for $20 billion, half cash and half stock. Pending regulatory clearance and approval from Figma’s shareholders, the deal is expected to close in 2023.
Royalty-free images
Royalty-free images are a great way to keep your creative projects on budget. However, don’t be fooled by the word “royalty-free”—these types of images still cost money to license. The difference is that you pay a one-time fee rather than a royalty each time you use the image.
Many sites offer royalty-free images, including Shutterstock, Morguefile, and Dreamstime. These sites also provide creative content, such as vector illustrations and video clips. Some sites require a membership, while others only require a one-time payment.
The best site for finding royalty-free images is Unsplash. The site has a beautiful selection of photos and is easy to navigate. Its prices are competitive, with plans starting at PS12 for 5 photos. Its basic license requires users to credit the photographer, but extended licenses are available.
Another option is Storyblocks, a site that offers millions of high-quality stock photos, vectors, and illustrations. Its subscription plan starts at PS15 per month. The site’s collection is curated by artists, and the images are well-organized and easy to find. Although its price is a bit higher than other sites, it offers a convenient way to find high-quality imagery quickly. Its licensing terms are also easy to understand.
Shared creative assets
Adobe’s plan to acquire Figma, a leader in web-first collaborative design, was its largest acquisition. After receiving regulatory and stockholder approvals, it was scheduled to close in 2023. The acquisition would allow Adobe to boost its business in the online workspace and expand its user base of designers.
Shared creative assets are a crucial element of digital collaborations. They help teams work faster and achieve more results. Creative asset sharing can also lead to increased productivity and cost savings. The ability to quickly access the latest version of an asset eliminates the need for time-consuming file transfers and saves valuable project resources. It also allows team members to track revisions and changes.
Another benefit of shared creative assets is their flexibility. For example, a project manager can share a link with read-only permissions, ensuring that all team members have access to the asset but cannot make any changes. Similarly, a creative director can share a link with edit permissions, enabling team members to provide feedback and make revisions.
In addition, creative assets can be shared across multiple platforms and devices. This flexibility enables organizations to create a consistent brand identity and ensures all marketing materials adhere to corporate guidelines. It also helps to improve communication and reduce project delays. Lastly, it promotes team camaraderie and fosters innovation.
Visual-powered Adobe Sense Search
Using visual search within the Adobe Asset Link panel, users can search by uploading an image and find similarly-looking assets automatically cataloged in Adobe Creative Cloud. The search results are based on aesthetic characteristics like shape, color, and texture. Adobe Sensei uses a machine-learning algorithm to compare images and display the most relevant ones.
Other Adobe Sensei-powered search features include Vivid Colors, which filters results by brightness and saturation, and Copy Space, which searches for images with real copy space available to add text. Additionally, Adobe Sensei is embedded in the company’s popular Adobe applications and enhances the user experience.
The acquisition of Figma is Adobe’s largest to date. The company paid $20 billion in cash and stock, subject to customary adjustments. It will issue about 6 million additional restricted stock units to Figma co-founder, CEO Dylan Field, and employees over four years after closing.
Figma has a wide range of products that help design teams collaborate and be more productive. The deal will allow Adobe to expand its presence in the UI/UX collaborative design tools space. The purchase will also enable Adobe to grow its presence in hybrid and remote work niches, where it isn’t as well-positioned. The deal is expected to close in 2023, subject to the completion of all required regulatory clearances and approvals.
Easy licensing
Adobe’s subscription buying programs offer simple and secure management capabilities, flexible terms, and volume discounts that increase as you add licenses. In addition, with VIP Marketplace and an ETLA, you can get a customized program designed for your large institution. These programs are ideal for larger deployments across centralized organizations and provide budget predictability over three years. Additionally, you’ll get a reliable annual renewal and the convenience of consolidating your software purchasing in your reseller’s online marketplace.
Adobe grew from a small company focused on desktop printing to the world’s largest design tool. To stay ahead, the company made a number of difficult and forward-thinking moves, such as shifting from licensed software to the cloud. These bold moves have helped Adobe stay competitive in a constantly evolving industry.
With Adobe Creative Cloud, you’ll have all the Adobe desktop and mobile apps you need to work and collaborate more efficiently. Plus, you’ll get access to new features and updates as soon as they’re released.
Adobe’s purchase of Figma could indicate that the technology industry is shifting toward more collaboration and less siloed teams. It’s not surprising that Adobe wants to acquire a design tool that offers collaboration tools because it can help it better meet the needs of its customers. However, the acquisition could raise antitrust concerns.